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Proposed Bramley-Moore Dock Stadium
LocationBramley-Moore Dock, Liverpool
Coordinates53°25′30″N 3°00′10″W / 53.4251°N 3.0028°W / 53.4251; -3.0028Coordinates: 53°25′30″N 3°00′10″W / 53.4251°N 3.0028°W / 53.4251; -3.0028
OwnerEverton
OperatorEverton
Capacity52,888
Construction
Broke ground16 May 2016 (2016-05-16)
Construction costEstimated around £500 million
ArchitectMEIS Architects
Pattern Architects
BuilderLaing O’Rourke
Structural engineerBuro Happold
Tenants
Everton (from 2024 or 2025)
Website
www.peoples-project.co.uk

Bramley-Moore Dock Stadium is a proposed football stadium for Everton F.C. on Bramley-Moore Dock in Vauxhall, Liverpool, England. The stadium is due to open for the start of the 2024–25 Premier League season, replacing Goodison Park.

Bramley-Moore Dock is within the Liverpool Maritime Mercantile City World Heritage Site and the planned Liverpool Waters.[1] The dock has number of heritage assets in disrepair including the Grade II listed hydraulic tower, dock retaining walls and gate towers.[2][3] As part of the Everton's £505m stadium plans the club plans to invest £55m in to preserving the heritage assets of Bramley-Moore Dock.[4]

Bramley Moore is an inactive commercial dock that sits behind locked gates next door to a waste water treatment plant.[5]

Planning[edit]

Everton's search for a new home has included the King's Dock and Kirkby. Former Mayor of Liverpool Joe Anderson on 16 May 2016, following failed dialogue between the club and the council over another potential site at nearby Walton Hall Park, suggested Everton could have a new ground "within three years".[6]

On 4 January 2017, the club made it known that their favoured site was Bramley-Moore Dock, This was after an exhaustive alternative sites assessment which reviewed more than 50 sites across the city and concluded Bramley-Moore Dock was the only availble site.[7] Mayor Anderson said the council would invest £20m in a new road near the planned ground.[8] Everton brought in New York-based MEIS Architects to design the concept plans, Pattern as technical architects, Buro Happold Engineering and landscape architects Planit-IE to be involved with the project.[9][10]

In November 2017, the club agreed a 200-year lease with Peel Holdings for the dock site.[11] In January 2018, Everton shared their stadium "Key Principles".[12]

In October 2018, the club announced plans for a two-stage public consultation into the proposed move. [13] The first stage would launch in November 2018 with the second to follow in Summer 2019. The club's public consultation received the overwhelming support of the people of the Liverpool City Region as well as businesses, local and national politicians and public and third sector bodies. More than 63,000 people took part across the two stages which was regarded to be the largest commercial public consultation ever held in the Liverpool City Region. 96% of those consulted supported Everton's plans for a new stadium at Bramley-Moore Dock and a community-led legacy at Goodison Park.[14] The Club also confirmed its intention to submit a planning application for the project in late 2019.[15]

In November 2018, Pattern were appointed as technical architect to support New York-based MEIS Architects.[16]

In March 2019, the plans were backed by Conservative peer and former deputy Prime Minister Lord Heseltine,[17] who described the stadium relocation as a "golden opportunity" for the city of Liverpool.[18]

On 12 July 2019, a report revealed that the proposed stadium would be worth nearly £800 million to the local area of north Liverpool.[19]

On 25 July 2019, the club unveiled its designs for the stadium, under the heading The People's Project.[20][21]

Everton’s plans are expected to give a £1.3bn boost to the economy, create more than 15,000 jobs, attract more than 1.4m visitors and act as a catalyst for £650m of accelerated regeneration.[22]

In February 2020, Everton appointed contractor Laing O Rourke. Buro Happold and Planit-IE were retained, with technical architect Pattern Architects becoming lead designer.[23][24] A revised planning application was submitted in September 2020, featuring design changes to address feedback from statutory consultees.[25]

At the planning meeting Everton also committed to investing up to £55m to repair, preserve, restore and open up Bramley-Moore Dock’s heritage assets. [26]

On 23 February 2021 Everton Football Club were given planning permission to develop a 52,888 capacity stadium at Bramley-Moore Dock. The planning committee voted unanimously in favour of the plans and spoke passionately about how the public benefits would far outweigh any heritage impact on the site.[27] The government decided not to intervene in the council's decision on 26 March, allowing Everton to proceed with their plan.[28]

Funding[edit]

On 23 March 2017 it was announced that a deal had been agreed between Liverpool City Council, Everton F.C. and Peel Holdings to acquire the dock for a new football stadium.[29]

On 31 March 2017, Liverpool City Council voted in favour of creating a Special Purpose Vehicle company. The company was proposed with securing the funds for the stadium. The lenders would acquire a 200-year head-lease of the land from Peel, the landowners, and leasing the stadium to the SPV, which would in turn sub-lease to Everton for 40 years.[30][31]

The current funding model now proposed before Liverpool City Council (revealed at Everton's AGM on 9 January 2018) [32] would be an arrangement that will see the council borrow £280m at ultra-low interest rates from the government, and then pass that loan on to the club at a profit to the city of around £7m a year over 25 years.[33][34] Costs for the new stadium now escalating to an estimated £500m,[35] would mean the club would still require to find the remaining £220m. As of June 2018 the council funding still not in place doubts were raised by Mayor Anderson if this funding model would be agreed.[36]

In March 2019, while attending the MIPIM property convention in Cannes, Everton’s chief executive Denise Barrett-Baxendale said the Club was “the most confident it has ever been” on securing funding for its new stadium. [37] In January 2019, deputy chairman Keith Harris said funding would not be triggered until planning permission had been granted.[38]

In July 2019, it was reported that the Club had options to fund the development from both the private and public sectors, which could include selling naming rights to a sponsor. [39] In January 2020, it was announced that Everton have agreed a naming right deal worth £30 million with USM who already sponsors Everton's training ground, Finch Farm, strengthening its ties with the club.[40]

In January 2020 the Club confirmed it would enlist the help of major international banks JP Morgan and MUFG to help secure finance for the new stadium. [41]

Public consultation[edit]

On 24 October 2018 Everton announced details of the start of the public consultation for the new stadium at Bramley Moore Dock and the legacy of Goodison Park[42] under the name "The People's Project". Consultation would begin on 15 November and last for three weeks.

In addition a new website was launched to provide information and updates in the project.[43]

In February 2019, Everton announced that more than 20,000 people had taken part in its first stage public consultation, "confirming overwhelming community support". [44]

In October 2019, the Club announced that 43,000 people had responded to its second stage of consultation, believed to be one of the largest responses to a commercial public consultation in Liverpool’s history. [45] It also announced that it remained on track to submit a planning application by the end of 2019. [46]

In November 2019, the results of the second stage consultation were announced, with 96 per cent of respondents supporting the plans and 98 per cent in favour of the design of the 52,000-capacity Bramley-Moore Dock stadium. [47]

The consultation has been praised by academic and marketers. Head of the Chartered Institute of Marketing, Chris Daly said, “Strong brands put their customer at the heart of everything they do, and Everton's stadium consultation is a shining example of this.”[48] The campaign was also nominated for the Northern Marketing Awards, winning ‘Best Property & Construction Campaign in November 2019.[49]

The Club has picked up regional and national awards for its consultation methods and engaging with a broad section of stakeholders.[50][51][52]

Following the success of the consultation the Club said it would submit its planning application “with confidence”. [53]

Proposed features[edit]

The proposed stadium is planned to be located behind this hydraulic tower at Bramley-Moore Dock. The tower will be kept as a feature.

Everton's proposed new stadium has an iconic design that celebrates its surrounding built environment. The design respects the local heritage and pays tribute to the dock-history of the site. It complements the wider Stanley-Dock Conservation area and the nearby Jessie Hartley dock warehouse structures.[54]

The stadium design is a combination of old and new. The brick, steel and glass structure would look striking on Liverpool's world-famous waterfront.[55]

it will be a new destination both on matchdays and non-matchdays for everyone – not just Evertonians. A place that will see tourists visiting the city and coming off cruise ships, seeing a magnificent new stadium, finding out about the Club’s and city’s history and finding out more about the impact of the docks on Liverpool life.[56]

The Club plans to make it the most sustainable stadium in the Premier League harnessing sun, wind and rain to create green energy and reduce traditional energy consumption.[57][58]

Inclusivity is a key factor in design as Everton’s new stadium will become the most accessible in the Premier League. More wheelchair bays than any other stadium, accessible seating in all stands and at different levels and at least one changing places facility in every stand.  

The stadium will have a capacity of 52,888 seats, however the club have said that this could be increased to 62,000 seats in the future. The initial capacity will make it the seventh-largest Premier League stadium by capacity, compared to the current capacities of other English league clubs.[59]

A key feature is the “home end”, a single-tier stand that will have a capacity of 13,000.[60]

The Stadium architects described its brick and steel construction as appearing to have “risen from the dock" in tribute to the city's maritime past, with "a subtle nod" to the steel lattice trusses designed by Goodison Park's architect Archibald Leitch. [61]

The designs include a range of measures to preserve the heritage of the dock. As part of the proposed development a water channel would be maintained to the west of the stadium to ensure the visual continuity of the dock system, which is a key feature of the Outstanding Universal Value of the World Heritage Site. The proposals include restoring the dock’s historic Hydraulic Tower to create a unique visitor attraction. A number of other historic features would be preserved including, restoring and relaying the tracks of the old rail lines and restoring original features such as old gratings, paving and cobble stones, bollards, mooring posts, capstans and granite steps. [62]

References[edit]

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